Rising AVGCXR & Media Association is committed to fostering innovation, talent, and growth in the Animation, Visual Effects, Gaming, Comics, Extended Reality (AVGC-XR) and Media sector in Rajasthan.
A global hub for immersive content, rooted in Rajasthan
The organization aims to position the state as a global hub for immersive content creation, blending modern technology with local traditions.
It aligns with the National AVGC Policy 2022 and Rajasthan AVGC-XR Policy 2024, leveraging the state's vibrant talent pool, advanced infrastructure, and global partnerships.
National AVGC Policy 2022
Rajasthan AVGC-XR Policy 2024
RA
Section 8
Not for Profit Company
RAMA Rajasthan team
Mission
To position Rajasthan as a global leader in the AVGC-XR sector by promoting local talent, fostering innovation, and showcasing Rajasthan's cultural narratives to the world.
Vision
To create a thriving AVGC-XR & Multimedia ecosystem that integrates traditional art forms, modern technology, and global opportunities to drive sustainable growth and creativity.
Who we support
One home for every creative professional
Animation
Visual Effects
Gaming
Comics
Extended Reality
AI/ML
Art
Craft
Design
Multimedia
UI/UX
Sound
Music
Communication
Entertainment
Events
Film
Advertising
Packaging
Branding
Architecture
AVGC-XR industry facts
The creative economy is booming
$800B+
Global AVGC-XR Market
Projected to exceed $800 billion by 2026, driven by rapid digital adoption and innovation.
$1B+
India's Rapid Growth
Valued over $1 billion (2021), India's AVGC-XR industry is emerging as a global creative hub.
2.3M
Job Potential
Currently employs 260,000 people; expected to reach 2.3 million direct jobs by 2032.
$1B
Creator Fund
Indian government announced a $1 billion public-private fund to boost creators and global competitiveness.
₹391 Cr
IICT Mumbai
Government sanctioned ₹391 crore to establish the Indian Institute of Creative Technology (IICT), modeled after IITs.
1
National AVGC-XR Policy
A dedicated national policy will promote investment, innovation, IP protection, and talent development.
10+
State-level Policies
Over 10 states (including Karnataka, Maharashtra, Telangana, Rajasthan) have introduced AVGC-XR policies with incentives and infrastructure.
WAVES
Create in India & WAVES Summit
The government's Create in India Mission supports indigenous innovation, complemented by the annual WAVES Summit promoting global collaboration.
Policy
Rajasthan AVGC-XR Policy 2024
₹1,000
Crore
01
₹1,000 Crore Investment
Establishing Atal Innovation Studios & Accelerators to foster startups and entrepreneurship in AVGC-XR.
02
50,000 Jobs Creation
Industry-academia collaboration to develop a skilled workforce and drive employment growth.
03
Comprehensive Incentives
Financial grants, skilling incentives, and IP creation support to boost startups and studios.
04
Cultural & Heritage Integration
Promoting content that showcases Rajasthan's rich history and traditions on a global scale.
05
Global IP & Market Expansion
Focus on original intellectual property (IP) creation to position Rajasthan as a global AVGC-XR hub.